About the project
Shibuki blends the rich culinary traditions of Japan with the vibrant flavors of the Mediterranean, offering a unique dining experience that celebrates fusion cuisine.
The branding reflects this fusion of cultures with its modern color palette inspired by contemporary Japanese and Mediterranean common themes, featuring shades of blue, pink, orange, and cream. Adding a touch of whimsy and charm, a playful pet character is cleverly integrated using the brand typography, serving as a delightful mascot that embodies the restaurant’s lively and inviting atmosphere.
CREDITS: Neon lights mockup, square sign mockup and restaurant packaging mockup by Unblast; brick wall and woman with hat and white tee by Freepik; following photos from Unsplash: women with sun umbrellas by Andre Benz; night city by Alex Knight; paper pink lamps by Tristan Dixon; persimmons by Jade B; almond flower by Sara Ruiz; rice plate by Charles Deluvio; mount Fuji by David Edelstein; japanese masks by Finan Akbar; pan bao by Stefan Hiienurm; katsudon by Stefen Tan; sushi roll by Vinicius Benedit; chopsticks with meat by Jirayu Koontholjinda; gyozas by Sehajpal Singh.
(Logo concept, fonts selection, colour palette, social media, graphics and assets).
